Shoutlet Is Proud to Support TOMS Shoes

Shoutlet is a proud supporter of TOMS Shoes, an organization dedicated to providing shoes for children in need. With every pair you purchase, TOMS will give a pair of new shoes to a child in need. One for One.

“When I first heard about TOMS Shoes, I immediately shared the TOMS Shoes Drop video with my employees and wanted to find a way to use our experience in social media to help spread their message,” said Jason Weaver, CEO of Sway Inc. and founder of Shoutlet, a comprehensive social media marketing tool that combines the most popular Web 2.0 formats into one easy-to-use application.

A Shoutlet RSS widget is currently being used on their MySpace page to scroll through a list of messages about ways people can support TOMS and their mission. The widget allows visitors to pass along the information to friends, family members and colleagues, as well as the ability to embed the widget on their own site and/or blog.

Check out TOMS MySpace page to see how YOU can get involved and join the One for One movement at http://www.myspace.com/tomsshoes, and help spread the word.

More About TOMS Shoes
TOMS Shoes was founded on a simple premise: For every pair you purchase, TOMS will give a pair of shoes to a child in need. One for One. Using the purchasing power of individuals to benefit the greater good is what we're all about.

More about Sway and Shoutlet
Sway, Inc. is a leading social media marketing company based in Madison, Wis. Founded in 2004, Sway executes highly targeted online marketing campaigns using its proprietary Web 2.0 marketing platform, Shoutlet®. Along with Shoutlet, Sway’s marketing research services and campaign management services assist companies seeking to reach customers through the latest social media marketing techniques. Learn more at swayonline.com or shoutlet.com.



~Kristin Gritt, Online Insights Manager